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"Bo Knows" was an advertising campaign for Nike cross-training shoes that ran in 1989 and 1990 and featured professional baseball and American football player Bo Jackson.It was also used as an advertising campaign for EA Sports' Madden NFL 22.
Samuel David Bayer (born February 17, 1962) is an American visual artist, cinematographer, and commercial, music video and film director. Bayer was born in Syracuse, New York . He graduated from New York City's School of Visual Arts in 1987 with a degree in Fine Arts .
Nike was criticized for its use of the Beatles song "Revolution" in a 1987 commercial against the wishes of Apple Records, the Beatles' recording company. Nike paid US$250,000 to Capitol Records Inc., which held the North American licensing rights to the recordings, for the right to use the Beatles' rendition for a year.
When Nike used Howie Long in early print ads showcasing the shoes, Riswold argued that there was a better option on the same Los Angeles Raiders roster, a player whose already mythic multisport ...
The 60-second ad was Nike’s first Super Bowl commercial since 1998, so it’s a really big deal that the iconic brand chose to end its nearly 30-year Super Bowl hiatus highlighting women in ...
Nike wins Advertiser of the Year at the Cannes Advertising Festival. Nike enters the ice hockey market after acquiring Canstar, the parent company of hockey equipment manufacturer Bauer Hockey. Nike had only made hockey jerseys, specifically those of the Edmonton Oilers at the height of Wayne Gretzky-mania, but now began to make all equipment.
Nike's "Dream Crazy" ad with the former 49ers QB has scored high marks with a broad base of the consumer population, according to Ace Metrix. Colin Kaepernick's Nike commercial popular with ...
Wieden+Kennedy (W+K; / ˈ w aɪ d ən-/ [1] earlier styled Wieden & Kennedy) is an American advertising agency best known for its work for Nike.Founded by Dan Wieden and David Kennedy, and headquartered in Portland, Oregon, it is one of the largest independently owned advertising agencies in the world.
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