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Research has been conducted to determine how television informs self-identity while reinforcing stereotypes about culture. Some communication researchers have argued that television viewers have become reliant on prime-time reality shows and sitcoms to understand difference as well as the relationship between television and culture.
In media studies, mass communication, media psychology, communication theory, and sociology, media influence and the media effect are topics relating to mass media and media culture's effects on individuals' or audiences' thoughts, attitudes, and behaviors. Through written, televised, or spoken channels, mass media reach large audiences.
Military Couples' Communication during Deployment: A Proposed Expansion of Affection Exchange Theory ProQuest 2154467448; Hesse, C., & Floyd, K. (2008). Affectionate experience mediates the effects of alexithymia on mental health and interpersonal relationships. Journal of Social and Personal Relationships, 25(5), 793–810. Horan, S. M. (2012).
Political communication scholars adopted framing tactics since political rhetoric was around. Advances in technology have shifted the communication channels they were delivered on. From oral communication, written material, radio, television, and most recently, social media have played a prominent role in how politics is framed.
Relationship development moves from superficial layers to intimate ones. For instance, people tend to present their outer images only, talking about hobbies on a first date. As the relational development progresses, wider and more controversial topics such as political views are included in the dialogues.
Interdependence theory is a social exchange theory that states that interpersonal relationships are defined through interpersonal interdependence, which is "the process by which interacting people influence one another's experiences" [1] (Van Lange & Balliet, 2014, p. 65).
The relationship between the society and the media: Within this relationship, media access and availability are regarded as important antecedents to an individual's experience with the media. The nature of media dependence on societal systems varies across political, economic, and cultural system.
Foucault presents the hypothesis that, in every society, the production of discourses is controlled with the aim of: 1. exorcising its powers and dangers; 2. reducing the force of uncontrollable events; 3. hide the real forces that materialize the social constitution. To this end, he theorizes that external or internal procedures are used. [9]