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In July 2010, Panini acquired a licence to create an official sticker collection for the Olympic and Paralympic Games in London 2012. [ 36 ] In 2014, Panini made cards for that year's FIFA World Cup , and did the same for the 2018 edition , albeit with price hikes for packets across the world.
The company's official Premier League football collection launched in 1994 and has become, annually, the world's best selling sticker collection, the Merlin name would continue on the official collection until 2008 where it was rebranded as Topps before Panini won the contract in 2020. Merlin reached the old Panini levels, shifting 76m packets ...
Panini first produced a World Cup sticker album for the 1970 World Cup in Mexico. [1] [2] Initiating a craze for collecting and trading stickers, UK newspaper The Guardian states, "the tradition of swapping duplicate [World Cup] stickers was a playground fixture during the 1970s and 1980s."
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Panini developed an app for the 2018 World Cup where fans could collect and swap virtual stickers. [26] Five million people gathered digital stickers for the 2018 World Cup. [27] During the 2018 World Cup, Panini produced an average of 8 and 10 million card packages per day. [28] In 2018, Panini signed a deal with English Premier League to ...
Panini Group, an Italian company best known for its brand of collectible stickers and cards Panini Comics , a publisher of comic books and magazines, part of Panini Group Panini Modena, the original name of Modena Volley , an Italian volleyball team
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