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  2. Similarity (psychology) - Wikipedia

    en.wikipedia.org/wiki/Similarity_(psychology)

    For example, spaces are symmetric. The distance between two points is the same regardless of which point you start from. However, psychological similarity is not symmetric. For example, we often prefer to state similarity in one direction. For example, it feels more natural to say that 101 is like 100 than to say that 100 is like 101.

  3. Principles of grouping - Wikipedia

    en.wikipedia.org/wiki/Principles_of_grouping

    The principles of similarity and proximity often work together to form a Visual Hierarchy. Either principle can dominate the other, depending on the application and combination of the two. For example, in the grid to the left, the similarity principle dominates the proximity principle; the rows are probably seen before the columns.

  4. Laws of association - Wikipedia

    en.wikipedia.org/wiki/Laws_of_Association

    Laws of association in Aristotle's psychology. Impressions are stored in the seat of perception, linked by the laws of similarity, contrast, and contiguity.. In psychology, the principal laws of association are contiguity, repetition, attention, pleasure-pain, and similarity.

  5. Cognitive categorization - Wikipedia

    en.wikipedia.org/wiki/Cognitive_categorization

    The prototype theory is an example of a similarity-based approach to categorization, in which a stored category representation is used to assess the similarity of candidate category members. [32] Under the prototype theory, this stored representation consists of a summary representation of the category's members.

  6. Gestalt psychology - Wikipedia

    en.wikipedia.org/wiki/Gestalt_psychology

    This similarity can occur in the form of shape, colour, shading or other qualities. For example, the figure illustrating the law of similarity portrays 36 circles all equal distance apart from one another forming a square. In this depiction, 18 of the circles are shaded dark, and 18 of the circles are shaded light.

  7. Exemplar theory - Wikipedia

    en.wikipedia.org/wiki/Exemplar_theory

    Exemplar Theory is often contrasted with prototype theory, which proposes another method of categorization.Recently the adoption of both prototypes and exemplars based representations and categorization has been implemented in a cognitively inspired artificial system called DUAL PECCS (Dual Prototypes and Exemplars based Conceptual Categorization System) that, due to this integration, has ...

  8. Similarity heuristic - Wikipedia

    en.wikipedia.org/wiki/Similarity_heuristic

    The similarity heuristic is very easy to observe in the world of business, both from a marketing standpoint and from the position of the consumer. People tend to let past experience shape their world view; thus, if something presents itself as similar to a good experience had in the past, it is likely that the individual will partake in the current experience.

  9. Out-group homogeneity - Wikipedia

    en.wikipedia.org/wiki/Out-group_homogeneity

    The out-group homogeneity effect is the perception of out-group members as more similar to one another than are in-group members, e.g. "they are alike; we are diverse". [1] Perceivers tend to have impressions about the diversity or variability of group members around those central tendencies or typical attributes of those group members.