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  2. Anticipate, recognize, evaluate, control, and confirm - Wikipedia

    en.wikipedia.org/wiki/Anticipate,_recognize...

    The anticipate, recognize, evaluate, control, and confirm (ARECC) decision-making framework began as recognize, evaluate, and control.In 1994 then-president of the American Industrial Hygiene Association (AIHA) Harry Ettinger added the anticipate step to formally convey the duty and opportunity of the worker protection community to proactively apply its growing body of knowledge and experience ...

  3. VIKOR method - Wikipedia

    en.wikipedia.org/wiki/VIKOR_method

    C2. “Acceptable Stability in decision making”: The alternative A(1) must also be the best ranked by S or/and R. This compromise solution is stable within a decision making process, which could be the strategy of maximum group utility (when v > 0.5 is needed), or “by consensus” v about 0.5, or “with veto” v < 0.5).

  4. Consideration set - Wikipedia

    en.wikipedia.org/wiki/Consideration_set

    The decision-making process is still not well enough understood to clarify the distinction between the models used to represent the process and the process of decision-making itself. [3] Many researchers reject the idea of a two-step decision-making process using a consideration set, and instead insist on viewing the consideration set as simply ...

  5. Brand awareness - Wikipedia

    en.wikipedia.org/wiki/Brand_awareness

    Brand awareness is related to the functions of brand identities in consumers’ memory and can be measured by how well the consumers can identify the brand under various conditions. [2] Brand awareness plays an important role in the consumer's purchasing decision-making process that tends to sustainable business growth and loyalty. Strong brand ...

  6. Brand management - Wikipedia

    en.wikipedia.org/wiki/Brand_management

    Brand management is the process of identifying the core value of a particular brand and reflecting the core value among the targeted customers. In modern terms, a brand could be corporate, product, service, or person.

  7. Decision-making - Wikipedia

    en.wikipedia.org/wiki/Decision-making

    Rational decision making is a multi-step process for making choices between alternatives. The process of rational decision making favors logic, objectivity, and analysis over subjectivity and insight. Irrational decision is more counter to logic. The decisions are made in haste and outcomes are not considered. [57]

  8. Bill Belichick reportedly wants to return to coaching in 2025 ...

    www.aol.com/sports/bill-belichick-reportedly...

    Bill Belichick has spent a lot of time talking into a microphone about football this season, but he has his sights set higher for next year. According to The Athletic, Belichick wants to return to ...

  9. AIDA (marketing) - Wikipedia

    en.wikipedia.org/wiki/AIDA_(marketing)

    Moving from step to step, the total number of prospects diminishes. This phenomenon is sometimes described as a " purchase funnel ". A relatively large number of potential purchasers become aware of a product or brand, and then a smaller subset becomes interested, with only a relatively small proportion moving through to the actual purchase.