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AI's integration across many sectors is transforming innovation, improving efficiency and adaptability. AI's ability to analyze data, and patterns enables it to produce hyper-personalized advertisements. [17] AI marketing will be an important tool for all businesses to thrive in contemporary times.
In 2016, Reed, Akata, Yan et al. became the first to use generative adversarial networks for the text-to-image task. [5] [7] With models trained on narrow, domain-specific datasets, they were able to generate "visually plausible" images of birds and flowers from text captions like "an all black bird with a distinct thick, rounded bill".
Marketing is a complex field of decision making which involves a large degree of both judgment and intuition on behalf of the marketer. [10] The enormous increase in complexity that the individual decision-maker faces renders the decision-making process almost an impossible task. The marketing decision engine can help distill the noise.
AI platforms such as "DALL-E", [283] Stable Diffusion, [283] Imagen, [284] and Midjourney [285] have been used for generating visual images from inputs such as text or other images. [286] Some AI tools allow users to input images and output changed versions of that image, such as to display an object or product in different environments.
Artificial intelligence (AI), in its broadest sense, is intelligence exhibited by machines, particularly computer systems.It is a field of research in computer science that develops and studies methods and software that enable machines to perceive their environment and use learning and intelligence to take actions that maximize their chances of achieving defined goals. [1]
Google Assistant: is a virtual assistant software application since 2023 developed by Google AI. Serving cloud-based TPUs (tensor processing units) in order to develop machine learning software. [7] [8] The TPU research cloud provides free access to a cluster of cloud TPUs to researchers engaged in open-source machine learning research. [9]
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YouTube, a subsidiary of Google, is an online video platform driving (and benefiting from) the surge to content marketing. [22] As of 2016, YouTube had over 1 billion users, representing 1/3 of all internet users and reaching more people 18–34 years of age than any cable provider in the U.S. [23]
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