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  2. Schaffer method - Wikipedia

    en.wikipedia.org/wiki/Schaffer_method

    The Jane Schaffer method is a formula for essay writing that is taught in some U.S. middle schools and high schools.Developed by a San Diego teacher named Jane Schaffer, who started offering training and a 45-day curriculum in 1995, it is intended to help students who struggle with structuring essays by providing a framework.

  3. Traditional education - Wikipedia

    en.wikipedia.org/wiki/Traditional_education

    Traditional education, also known as back-to-basics, conventional education or customary education, refers to long-established customs that society has traditionally used in schools. Some forms of education reform promote the adoption of progressive education practices, and a more holistic approach which focuses on individual students' needs ...

  4. Essay - Wikipedia

    en.wikipedia.org/wiki/Essay

    Secondary students in these countries are taught structured essay formats to improve their writing skills, and essays are often used by universities in these countries in selecting applicants (see admissions essay). In both secondary and tertiary education, essays are used to judge the mastery and comprehension of the material.

  5. Rule of three (writing) - Wikipedia

    en.wikipedia.org/wiki/Rule_of_three_(writing)

    Many advertising campaigns and public information slogans use the technique to create a catchy, memorable way of displaying information. In marketing theory, American advertising and sales pioneer E. St. Elmo Lewis laid out his three chief copywriting principles, which he felt were crucial for effective advertising:

  6. Education - Wikipedia

    en.wikipedia.org/wiki/Education

    Education is the transmission of knowledge, skills, and character traits and manifests in various forms. Formal education occurs within a structured institutional framework, such as public schools, following a curriculum.

  7. Educational essentialism - Wikipedia

    en.wikipedia.org/wiki/Educational_essentialism

    Educational essentialism is an educational philosophy whose adherents believe that children should learn the traditional basic subjects thoroughly. In this philosophical school of thought, the aim is to instill students with the "essentials" of academic knowledge, enacting a back-to-basics approach.

  8. Advertising campaign - Wikipedia

    en.wikipedia.org/wiki/Advertising_campaign

    Guerrilla marketing are relatively simple, use tactics to advertise on a very small budget. It is to make a campaign that is "shocking, funny, unique, outrageous, clever and creative that people can't stop talking about it" (Uk essays, 2016). Guerrilla marketing is different when compared to traditional marketing tactics (Staff, 2016).

  9. Authentic learning - Wikipedia

    en.wikipedia.org/wiki/Authentic_Learning

    In the traditional classroom, students take a passive role in the learning process. Knowledge is considered to be a collection of facts and procedures that are transmitted from the teacher to the student. In this view, the goal of education is to possess a large collection of these facts and procedures. [3]