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Depend is a Kimberly-Clark brand of absorbent, disposable undergarments for people with urinary or fecal incontinence. It positions its products as an alternative to typical adult diapers . Depend is the dominant brand of disposable incontinence garments in the United States with a 49.4 share of the market.
It is estimated that 1 in 4 women over the age of 35 experience some level of urinary incontinence, often following childbirth or during menopause. Incontinence is also experienced by approximately 1 in 10 men, commonly related to prostate issues. Incontinence is more prevalent with age, and is commonly experienced by those 65 and over. [2]
The Rothwell scale, or Rothwell system, or Rothwell method, applied to incontinence care products, is a scale that shows how absorbent a particular incontinence pad or adult diaper is, and how much liquid it can absorb and hold before it is likely to leak due to overfill.
The size of the adult diaper market in 2016 was $9.8 billion, an increase from $9.2 billion in 2015. [1] Adult diaper sales in the United States were projected to rise 48 percent from 2015 to 2020, compared to 2.6 percent for baby diapers. [2]
An incontinence pad is a small, impermeable multi-layered sheet with high absorbency that is used in the incontinence and health-care industries as a precaution against fecal or urinary incontinence. [1] It is generally made of cotton if washable, or nonwoven fabric paper if disposable. Incontinence diapers (or incontinence nappies) are a ...
Men and women were equally affected. [62] 45–50% of people with FI have severe physical and/or mental disabilities. [1] People with dementia are four times more likely to have fecal incontinence compared to people of similar ages. [63] [64]
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