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Love the Philippines: 2023: Launch video: Philippine Tourism (Department of Tourism) DDB Philippines: The Department of Tourism looked for a replacement tourism campaign for It's More Fun in the Philippines!, which was adopted in 2012. The new campaign was launched in June 27, 2023 and was accompanied by a launch video which was supposed to ...
Villar's campaign highlighted his roots in an effort to relate to the masses. A billionaire, Villar emphasized on his campaign that he grew up poor, as exemplified in his campaign jingle "Naging Mahirap", and that the diligence and perseverance led him to his current standing and that he is willing to use the same traits to address the issue of poverty.
"Mambo Magsaysay" is believed to be the first jingle to be used in the Philippine presidential elections and was used for the campaign of then-candidate Ramon Magsaysay in the 1953 Philippine election. This came after Manila mayor candidate Arsenio Lacson's use of his own jingle in 1951. Manglapus, the song's composer served as leader of the ...
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Bilyonaryo News Channel, otherwise known as BNC, is a Philippine free-to-air and pay television news channel based in Quezon City, Philippines and it is currently owned by the Prage Management Corporation, the company behind business news website Bilyonaryo and other media platforms including Politiko and Abante. [1]
The Love the Philippines campaign was launched on June 27, 2023, replacing the roughly 11-year It's More Fun campaign. [5] The campaign was conceptualized by DDB Philippines, and was selected through bidding. The Love the Philippines campaign, including the logo and other collaterals, cost ₱49 million to conceptualize. [6]
In the same month, RC Cola Philippines claimed that the ad contributed to a 67 percent increase of sales of its products. [7] The advertisement also received positive critical reception. In 2021, Gigil was given the silver award for Basta for the advertising category at the 42nd Australasian Writers and Art Directors (AWARD) Awards. [8]
Dateline Philippines is the flagship midday newscast of the ABS-CBN News Channel (ANC) covering the day's most important headlines in politics, business, sports, and entertainment. It concentrates on news from the more than 7,000 islands of the Philippines as reported by ABS-CBN News , the largest news organization in the country.