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  2. Supply-side platform - Wikipedia

    en.wikipedia.org/wiki/Supply-side_platform

    A supply-side platform ( SSP) or sell-side platform is a technology platform to enable web publishers and digital out-of-home (DOOH) media owners to manage their advertising inventory, fill it with ads, and receive revenue. [1] Many of the larger web publishers of the world use a supply-side platform to automate and optimize the selling of ...

  3. SSP - Wikipedia

    en.wikipedia.org/wiki/SSP

    Volkswagen Group Scalable Systems Platform, a car platform. Special Service Package, for North American police vehicles. Specialist schools programme, educational programme in the United Kingdom. Sungai Buloh-Serdang-Putrajaya MRT Line, a rapid transit line in Malaysia. Needle and syringe programmes, also known as Syringe Service Programs (SSP ...

  4. List price - Wikipedia

    en.wikipedia.org/wiki/List_price

    The list price, also known as the manufacturer's suggested retail price ( MSRP ), or the recommended retail price ( RRP ), or the suggested retail price ( SRP) of a product is the price at which its manufacturer notionally recommends that a retailer sell the product. [citation needed] Suggested pricing methods may conflict with competition ...

  5. Shared Socioeconomic Pathways - Wikipedia

    en.wikipedia.org/wiki/Shared_Socioeconomic_Pathways

    Each data point represents an average of simulated values generated from five integrated assessment models. [1] Shared Socioeconomic Pathways ( SSPs) are climate change scenarios of projected socioeconomic global changes up to 2100 as defined in the IPCC Sixth Assessment Report on climate change in 2021. [2] They are used to derive greenhouse ...

  6. Unique selling proposition - Wikipedia

    en.wikipedia.org/wiki/Unique_selling_proposition

    In marketing, the unique selling proposition (USP), also called the unique selling point, or the unique value proposition (UVP) in the business model canvas, is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors (in addition to its other values).

  7. Top CEOs who answer to shareholders ‘don’t want to risk ...

    www.aol.com/finance/top-ceos-answer-shareholders...

    Top CEOs who answer to shareholders ‘don’t want to risk public blowback’ for supporting Trump, despite billionaires lining up to back him, analyst says

  8. Segmenting-targeting-positioning - Wikipedia

    en.wikipedia.org/wiki/Segmenting-Targeting...

    v. t. e. In marketing, segmenting, targeting and positioning ( STP) is a framework that implements market segmentation. [1] Market segmentation is a process, in which groups of buyers within a market are divided and profiled according to a range of variables, which determine the market characteristics and tendencies. [2]

  9. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    t. e. Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial ...