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Fabletics is a global, active lifestyle brand that sells both men's and women's sportswear, footwear and accessories, commonly referred to as "activewear". [5] [6] [7] The company operates on a membership model and is known for its e-commerce business approach and also has over 100 brick-and-mortar stores.
Palazzo pants for women first became a popular trend in the late 1960s and early 1970s. [1] The style was reminiscent of the wide-legged cuffed pants worn by some women fond of avant-garde fashions in the 1930s and 1940s, particularly actresses such as Katharine Hepburn, Greta Garbo and Marlene Dietrich. [2]
Athleisure is a contemporary fashion industry movement, enabled by scientific development and growth of advanced and cutting-edge textile materials and technical fabrics and fibers which allow modern activewear to be more durable, breathable, lightweight, stretchy, versatile, comfortable, and fashionable. [4]
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