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  2. Salesforce’s ‘hard pivot’ to AI agents pays off with an 11% ...

    www.aol.com/finance/salesforce-hard-pivot-ai...

    Salesforce’s big bet on Agentforce has investors buzzing, but the clock is ticking on the company growing its revenue from AI products. Salesforce’s ‘hard pivot’ to AI agents pays off with ...

  3. Exclusive: Marc Benioff has declared a ‘hard pivot’ to ...

    www.aol.com/finance/exclusive-marc-benioff...

    In today’s generative AI era, Salesforce is indeed starting again to create its future, with what Benioff calls the company’s “hard pivot” to Agentforce—a new AI agent platform that will ...

  4. Sales effectiveness - Wikipedia

    en.wikipedia.org/wiki/Sales_Effectiveness

    Improving sales effectiveness is not just a sales function issue; it's a company issue, as it requires collaboration between sales and marketing to understand what is working and not working, and continuous improvement of the knowledge, messages, skills, and strategies that sales people apply as they work sales opportunities.

  5. ServiceMax - Wikipedia

    en.wikipedia.org/wiki/ServiceMax

    In February 2019, ServiceMax acquired Zinc, [15] the company providing a frictionless way for service workers to get and share knowledge in real-time. In November 2022, PTC signed a definitive agreement to acquire ServiceMax. for $1.46 billion in cash. [ 16 ]

  6. AI-influenced shopping boosts online holiday sales ...

    www.aol.com/news/ai-influenced-shopping-boosts...

    Online sales rose to $282 billion in the United States between Nov. 1 and Dec. 31 from $272 billion a year ago, ahead of Salesforce's forecast of 2% growth, even as discounts were tempered.

  7. Salesforce - Wikipedia

    en.wikipedia.org/wiki/Salesforce

    Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California.It provides applications focused on sales, customer service, marketing automation, e-commerce, analytics, artificial intelligence, and application development.

  8. Salesforce to lay off 8,000 workers in latest tech purge

    www.aol.com/finance/salesforce-cuts-10-workforce...

    Business software maker Salesforce is laying off about 8,000 employees, or 10% of its workforce, as major technology companies continue to prune payrolls that rapidly expanded during the pandemic ...

  9. Salesforce Marketing Cloud - Wikipedia

    en.wikipedia.org/wiki/Salesforce_Marketing_Cloud

    Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget . The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding.

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