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In 2015, Asics launched its "Asics Tiger" lifestyle brand to market sportswear inspired by the company's designs of the 1970s to 1990s. [7] Asics bought the Swedish outdoor brand Haglöfs for ¥11.4 billion ($128.7 million) on July 12, 2010. [8] In February 2016, Asics acquired fitness app Runkeeper.
The company was founded in 1997. It operates in more than 200 countries and territories around the world and has partnerships with over 400 airlines and 300,000 hotels. Users can search for travel deals and discounts on the website, and in the past also offered the "Name Your Own Price" feature to bid on hotel rooms and flights.
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Save on editor-tested Asics road running and trail running shoes in October 2024.
In 2000, ex-ABN Amro banker David Soskin and Hugo Burge led a buyout of the website from its founder. [3] [5] [6] The website was the first in the UK to launch the pay-per-click online advertising remuneration model. [4] In May 2003, the US website, www.cheapflights.com, was launched. [4] In 2006, the website handled £1 billion in annual ...