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The low-fare airline has had a tradition of open seating for more than 50 years. Customers taking longer flights preferred assigned seats, according to Southwest.
Jul. 25—For the first time since its founding more than 50 years ago, Southwest Airlines will move from an open-boarding system to assigned seating. It was part of multiple new initiatives the ...
The airline said surveys showed that 80% of its customers — and 86% of “potential” customers — want an assigned seat. Jordan said open seating was the top reason that travelers cited for ...
Southwest Airlines is shifting to assigned seats for the first time in its history, a change that will allow the low-fare carrier to charge a premium for some of the seats on its planes.
Southwest Airlines was founded in 1966 by Herbert Kelleher and Rollin King, and incorporated as Air Southwest Co. in 1967.Three other airlines (Braniff, Trans-Texas Airways, and Continental Airlines) took legal action to try to prevent the company from its planned strategy of undercutting their prices by flying only within Texas and thus being exempt from regulation by the federal Civil ...
In 1980, Southwest expanded north to Tulsa and Oklahoma City and west to Albuquerque; in 1982, north to Kansas City and west to Phoenix, Las Vegas and California. Flights to Denver started in 1983 (and ended in 1986), to Little Rock 1984, to St Louis and Chicago–Midway in 1985, to Nashville in 1986 and to Detroit Metro and Birmingham in 1987.
U.S. Route 12 or U.S. Highway 12 (US 12) is an east–west United States Numbered Highway, running from Aberdeen, Washington, to Detroit, Michigan, for almost 2,500 miles (4,000 km). The highway has mostly been superseded by Interstate 90 (I-90) and I-94 , but, unlike most U.S. Highways that have been superseded by an Interstate , US 12 remains ...
Southwest Airlines’ substantial changes to its business and boarding process are coming – but not for a while. Open seating isn’t going away for more than a year. The airline said on ...