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DID Electrical is an Irish chain of electrical and electronics shops. It has 23 outlets throughout Ireland, employing some 400 staff. [3] [4] [5] It was founded in 1968, with a shop on Mountjoy Square, Dublin. [6] [7] Its main competitors are Irish chain PowerCity and UK chain Currys.
Currys (branded as Currys PC World between 2010 and 2021) is a British electrical retailer and aftercare service provider operating in the United Kingdom and Ireland, specialising in white goods, consumer electronics, computers and mobile phones.
In 1984 Dixons acquired Currys, a retail chain with 570 shops selling electrical and other household goods; Currys retained its separate brand identity. [7]In February 1993, Dixons bought Vision Technology Group (VTG), operating under the PC World brand at Croydon, Lakeside Shopping Centre, Brentford and Staples Corner. [8]
Currys plc is a British multinational electrical and telecommunications retailer and services company headquartered in London, [4] which was formed in 2014 by the merger of Dixons Retail and Carphone Warehouse Group. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.
PC World's website was merged into Currys in July 2019, resulting in the end of PC World as the separate retailer. Dixons Carphone announced they will rebrand as Currys plc in September 2021, dropping the PC World from the Currys name. The change also replaced Team Knowhow and Carphone Warehouse brands within the existing Currys brand. This ...
Initially, Comet was the only major retailer offering electrical equipment at heavily discounted prices, and the largest share of its business remained mail order. When competitors such as the G. W. Smith and Laskys chains also began to offer discounted equipment, Comet was compelled to begin opening its own branches nationwide. [6]
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Currys Digital was an electrical retailer in the United Kingdom owned by Dixons Carphone, with its origins in a photographic shop opened by Charles Kalms. The chain was known as Dixons until 2006, when parent company DSG International announced they were moving away from the Dixons brand, except in Ireland and airports in the United Kingdom.
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