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McDonald's is your kind of place (1967 – January 22, 1971) You deserve a break today (1971–1975) Enjoy the best food at McDonald's (1973, concurrent with 1971 slogan) McDonald's Sure is Good to Have Around (1974, concurrent with 1971 slogan) We do it all for you (also known as You, you're the one) (1975–1979) [note 1]
He purchased McDonald's from the McDonald Brothers in 1961, after several years as their franchising agent, and served as its CEO from 1967 to 1973. Kroc was born in Oak Park, Illinois , and worked a variety of jobs, including as a paper cup salesman and a musician, before eventually becoming a milkshake mixer salesman.
McDonald's has now become commonplace as a go-to for late night food (especially with the launch of an all-day breakfast menu last year). But in the 80s, the company needed a way to bring people ...
McDonald's has been an official sponsor of the World Cup since the 1994 FIFA World Cup. [22] National Football League. In late 2012, McDonald's signed a multi-year deal to become the official restaurant sponsor of the NFL. It was the presenting sponsor of the 2013 Pro Bowl, and was able to use the NFL shield and logos of all 32 teams in its ...
In 2018, McDonald’s announced a $6 billion plan to modernize its U.S. restaurants (which today number nearly 14,000), with planned updates to furniture, décor, exteriors and kiosks. The menu ...
McDonald's is the latest big company to shift its tactics in the wake of the 2023 ruling and a conservative backlash against diversity, equity and inclusion programs.
McDonald's Next in Admiralty Centre, Hong Kong in 2015. 2010: Subway surpasses McDonald's as the largest single-brand restaurant chain and the largest restaurant operator globally. [87] 2011: McDonald's makes a deal with the Marine Stewardship Council to certify the fish used for the Filet-O-Fish sold in Europe. [88]
Fast-food companies have been facing a lot of challenges in order to stay relevant among consumers, but McDonald's is poised to continue its dominance, according to a new survey.