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The Abdominizer (often spelled Abdomenizer) was an abdominal exerciser invented in 1984 by Canadian chiropractor Dennis Colonello [1] [2] and marketed through infomercials [3] by the Fitness Quest corporation of Canton, Ohio, selling around six million. It was designed to protect the lower back during sit-ups.
The infomercials featured people watching television and exercising with the ThighMaster at the same time. It was mainly advertised in the 1990s by the actress Suzanne Somers . [ 6 ] [ 7 ] [ 8 ]
In April, 2014, Miller Lite beer launched a retrospective ad campaign that included a "recap" of the fitness crazes that (ostensibly) followed the introduction of Miller's low carb, low calorie beer, in which a brief clip of a Tony Little infomercial appears. In 2018, Little could be seen briefly in a National Car Rental commercial.
The TV commercial starring Somers quickly created buzz and the gadget became part of pop culture, including jokes on late night TV. "Maybe it’s funny because our mothers always told us to keep ...
From the ShamWow to the George Foreman grill, here are eight products that we fell prey to.
"As seen on TV" is a generic phrase for products advertised on television in the United States for direct-response mail-order through a toll-free telephone number. As Seen on TV advertisements, known as infomercials , are usually 30-minute shows or two-minute spots during commercial breaks.
One reviewer purchased one after seeing this product advertised on TV: "I ordered this after seeing the infomercial because it just made sense. The BetterBrella is exactly that BETTER!! The ...
Khubani was born in Weehawken, New Jersey in 1959, [3] and he was the first person in his family to be born in the United States. His father was an Indian immigrant and serial entrepreneur who eventually made enough money importing Japanese pocket-radios to move their family from their third-floor walkup in Union City, to a modest home in Lincoln Park. [4]
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