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  2. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    A recent report by Hootsuite estimated there were more than 3.4 billion active users on social media platforms, a 9% increase from 2018. [45] A 2019 survey by The Manifest states that 74% of social media users follow brands on social sites, and 96% of people who follow businesses also engage with those brands on social platforms. [ 46 ]

  3. Hootsuite - Wikipedia

    en.wikipedia.org/wiki/Hootsuite

    Hootsuite is a social media management platform, created by Ryan Holmes in 2008. [6] The system's user interface takes the form of a dashboard , and supports social network integrations for Twitter , Facebook , Instagram , LinkedIn , Pinterest , YouTube and TikTok .

  4. List of social platforms with at least 100 million active ...

    en.wikipedia.org/wiki/List_of_social_platforms...

    2023 300 million [23] 25 Viber: Rakuten Cyprus: 2010 260 million [24] 1.169 billion registered users [25] 26 imo: PageBites United States: 2007 200 million [26] 27 Discord: Discord United States: 2015 200 million [27] 28 Twitch: Amazon United States: 2011 180 million [28] 29 Line: Naver Japan [29] 2011 178 million [30] 30 Likee: Bigo Live ...

  5. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

  6. Social media analytics - Wikipedia

    en.wikipedia.org/wiki/Social_media_analytics

    Social media analytics or social media monitoring is the process of gathering and analyzing data from social networks such as Facebook, Instagram, LinkedIn, or Twitter. A part of social media analytics is called social media monitoring or social listening. It is commonly used by marketers to track online conversations about products and companies.

  7. Ryan Holmes - Wikipedia

    en.wikipedia.org/wiki/Ryan_Holmes

    Following this he founded Invoke, a digital media agency, where Hootsuite was born in 2008. [10] Seven of the 21 employees at Invoke were tasked to work on building out the Hootsuite tool, at the time a freemium product that would enable businesses to incorporate social media into their marketing campaigns. In 2009, Holmes raised an initial ...

  8. Category:Social media management platforms - Wikipedia

    en.wikipedia.org/wiki/Category:Social_media...

    This page was last edited on 16 November 2022, at 05:18 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.

  9. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Social network advertising, also known as social media targeting, is a group of terms used to describe forms of online advertising and digital marketing that focus on social networking services. A significant aspect of this type of advertising is that advertisers can take advantage of users' demographic information , psychographics , and other ...

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