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The original Arnott's logo depicted a multi-coloured parrot sitting atop a T-shaped perch, eating a cracker biscuit. During a radio interview on ABC, William Arnott's great-great-great-grandson stated that the logo represents the proverb "Honesty is the best policy" where the phrase was constructed from "On his T, is the best pol' (polly) I see".
It was so named as his biscuit-making machines (or "rotary ovens" [7]) were steam-powered. [5] [8] In 1894, Arnott employed numerous workers [6] after purchasing a biscuit factory in Forest Lodge, Sydney; [2] his biscuits had already begun shipping to Sydney in 1882. [5] [6] The factory in Forest Lodge was relocated to Homebush circa 1908. [5]
The Kingston Biscuit falls under the 'Delicious Creams' family of Arnotts' sweet biscuits. The Kingston is widely available in Australia , sold in most supermarkets in 200 g (7.1 oz) packages of twelve individual biscuits, [ 4 ] or as one of the five biscuits in the Arnott's Assorted Creams 500 g (18 oz) variety pack.
Brockhoff Biscuits was an Australian manufacturer of biscuits founded in 1860 by Adolf F. Brockhoff. [ 3 ] [ 4 ] In 1963 Arnott's Biscuits and the company merged, although they continued to trade under both names for several years until the "Brockhoff" name was completely dropped in the late 1970s.
In the 1993 book The Story of Arnott's Famous Biscuits, Ross Arnott states that Sao was the name of a sailing boat [a] which his grandfather (Arnott's founder William Arnott) saw on Lake Macquarie, of which he said "That would make a good name for a biscuit." [7] 1905 advertisement for SAO biscuits in the Sydney Morning Herald
Arnott's Biscuits became a shareholder in Mills and Ware [4] [5] in 1953 and the company was renamed Arnott's Mills and Ware Ltd. In October 1973 Arnott's became the majority shareholder and in 1991 announced that the factory would be closed in 1992.
The crisp interior biscuit is eventually softened and the outer chocolate coating begins to melt, at which point the biscuit is eaten. The Arnott's company used the name Tim Tam Suck in a 2002 advertising campaign. [66] [67] In February 2019, Arnott's released a "Slams"-branded version of the Tim Tam biscuit. [68]
William Arnott may refer to: William Arnott (biscuit manufacturer) (1827–1901), Australian manufacturer and businessman; William Arnott (politician) (1832–1907), American farmer and politician; Bob Arnott or William Robert Arnott (1922–2016), Australian skier; W. Geoffrey Arnott (1930–2010), British Hellenist