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The Baby Friendly Hospital Initiative (BFHI), also known as Baby Friendly Initiative (BFI), is a worldwide programme of the World Health Organization (WHO) and the United Nations Children's Fund (), launched in 1992 in India [1] [2] following the adoption of the Innocenti Declaration on breastfeeding promotion in 1990. [3]
However, according to the UNICEF, there are no satisfactory changes in the EBF rates for the first six months since 1990. In order to provide breastfeeding support, WHO and UNICEF have developed two feeding programs, i.e.the 40-hour breastfeeding counseling, and the five-day infant and young child feeding counselling.
The WHO, International Baby Food Action Network (IBFAN), UNICEF, Save the Children, Access to Nutrition Initiative (ATNI) and other international organizations perform monitoring of implementation of the Code across the world both independently and with governments. [11] [12] [13]
With the promotion of formula, the long fight for breastfeeding took a dive. Organizations that took notice came together to promote breastfeeding once again, they included Natural Childbirth Movement, Baby Friendly Hospital Initiative launched by WHO, and United Nations International Children's Emergency Fund (UNICEF).
World Breastfeeding Week (WBW) is an annual celebration which is held every year from 1 to 7 August in more than 120 countries.According to the 26 August data of WBW website [1], 540 events have been held worldwide by more than 79 countries with 488 organizations and 406,620 participants for the World Breastfeeding Week 2010.
The International Baby Food Action Network, IBFAN, consists of public interest groups working around the world to reduce infant and young child morbidity and mortality.. IBFAN aims to improve the health and well-being of babies and young children, their mothers and their families through the protection, promotion and support of breastfeeding and optimal infant feeding practi
Establishment of breastfeeding refers to the initiation of providing breast milk of mother to baby. According to the World Health Organization (WHO), [ 2 ] breastfeeding is the best way to provide nourishment, including essential nutrients , energy and antibodies , to infants and toddlers .
These included, Breastfeeding Counselling: a training Course, field testing the Chinese version in Taiwan in 1997, the UNICEF training course on the International Code of Marketing of Breast-milk Substitutes and the WHO/UNICEF HIV and Infant Feeding course. In 1999, she was appointed HIV and Infant Feeding Officer in UNICEF HQ, New York.