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It was under the authority of Vietnam's Ministry of Trade and Industry but is now a subsidiary of ThaiBev. [4] In 2011, Sabeco produced 1.2 billion liters of beer, 51.4% of the national market. [3] Its main brands are Bia Saigon (Saigon Beer) and 333 Beer. Sabeco has several regional subsidiaries throughout Vietnam. [1]
333 Premium Export Beer, simply 333 and formerly 33 Beer is a beer brewed in Vietnam. It is now made by Sabeco Brewery. [1] 33 Beer was the original name of this Vietnamese beer, pronounced "Ba mươi ba" in Vietnamese, which means "thirty-three. [2] [3] It was well-known among American GIs during the war in Vietnam in the 1960s and 1970s. [2]
Vietnam's beer market is fragmented, with a range of breweries controlling different market segments in different areas of the country. [3]The most dominant with 43% market share is Sabeco Brewery, which produces a portfolio of lagers (notably the Bia Saigon range and 333 Beer), and is strongest in the south of the country.
Ho Chi Minh City: 1975 P A Sara Vietnam: Industrials Business training Hanoi: 2002 Technology education P A Savimex: Consumer goods Furnishings Ho Chi Minh City: 1985 [6] Furniture P A Sendo.vn: Consumer goods E-commerce Ho Chi Minh City: 2012 A subsidiary of FPT Corporation: P A S-Fone: Telecommunications Mobile telecommunications Ho Chi Minh ...
A Hynos billboard in Saigon, 1967. Hynos is a Vietnamese toothpaste brand. The brand was originally sold in South Vietnam, Cambodia, Laos, Thailand, Singapore and Hong Kong, [1] and still exists today. [2] Hynos was known for its innovative advertising techniques, which included the use of billboards, film, and jingles. [3] [4]
Highlands Coffee is a registered brand of Viet Thai International Joint Stock Company. Besides ownership of the Highlands Coffee brand, Viet Thai also owns sole franchising rights in Vietnam for several major international brands such as Nike, Aldo Shoes, La Vie en Rose lingerie, and Hard Rock Cafe.
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Big C works with local manufacturers to develop their own brands, including "Wow! Attractive Price", "Bakery by Big C" and "Big C". It is one of the largest shopping centers in Vietnam, with three supermarkets in the center of Vietnam, nine supermarkets in the north, and 10 locations in the south. Most items in Big C are made in Vietnam.