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Licensing is used by brand owners to extend a trademark or character onto products of a completely different nature. [1] Examples of intangible assets include a song ("Over the Rainbow"), a character (Donald Duck), a name (David Beckham), or a brand (Rolls-Royce). An arrangement to license a brand requires a licensing agreement.
2.3 Outbound License Based on the grant of rights in Sections 2.1 and 2.2, if We include Your Contribution in a Material, We may license the Contribution under any license, including copyleft, permissive, commercial, or proprietary licenses.
Xerox has used "trademark awareness" advertisements to prevent the brand from becoming a generic noun or verb, including such statements as "You can't make a Xerox." [235] However, it is used in the Philippines, [236] India, Russia, and Brazil as a generic word for 'photocopy'. Zamboni Ice resurfacer: Zamboni Company
Reasonable and non-discriminatory (RAND) terms, also known as fair, reasonable, and non-discriminatory (FRAND) terms, denote a voluntary licensing commitment that standards organizations often request from the owner of an intellectual property right (usually a patent) that is, or may become, essential to practice a technical standard. [1]
A trademark (also written trade mark or trade-mark) is a form of intellectual property that consists of a word, phrase, symbol, design, or a combination that identifies a product or service from a particular source and distinguishes it from others.
America Online CEO Stephen M. Case, left, and Time Warner CEO Gerald M. Levin listen to senators' opening statements during a hearing before the Senate Judiciary Committee on the merger of the two ...
Project Harmony is an initiative by Canonical Ltd. about contributor agreements for Open Source software. The aim of the Harmony project is to develop templates of Contributor License Agreements for use by Free and open source software (FOSS) projects. The Canonical initiative was announced in June 2010 by Amanda Brock, General Counsel at ...
An end-user license agreement or EULA (/ ˈ j uː l ə /) is a legal contract between a software supplier and a customer or end-user. The practice of selling licenses to rather than copies of software predates the recognition of software copyright , which has been recognized since the 1970s in the United States.
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