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The health halo surrounding bottled water is starting to burst. Bottled water first became popular in the United States in the 1970s and 1980s, with many brands aligning themselves with health and ...
Bottled water may not be safer than tap. But many people think it is. In much of the U.S. — and other wealthy nations — tap water is tightly regulated, frequently tested and “often exceeds ...
The largest, which draws from the Ohio River, supplies water to almost 1 million people in and around the city and uses a state-of-the-art system to remove toxins.
Bottled water is perceived by many as being a safer alternative to other sources of water such as tap water. Bottled water usage has increased even in countries where clean tap water is present. [77] This may be attributed to consumers disliking the taste of tap water or its organoleptics. [78]
The images in bottled water ads are usually filled with natural landscapes and words like “pure,” “pristine,” and “natural” which help promote a positive image of bottled water. The marketing strategies used for bottled water are very important because they help drive the market and promote the idea that bottled water is better than ...
Bottled water. Summer is (unofficially) here, and if there's one thing you can guarantee everyone will be doing, it's staying hydrated. While the uptick of tumblers has many shoppers in a frenzy ...
On August 22, 2001, Peter Gleick, the director of the Pacific Institute, wrote a letter to the editor of The New York Times, criticizing the campaign, noting how "both PepsiCo and Coca-Cola use perfectly potable tap water as the source of their bottled waters, Aquafina and Dasani. I guess tap water is O.K., if we can be made to pay for it."
Bottled water, believe it or not, isn't held to the same standards as tap water. That means harmful chemicals can leach from the bottle, especially if it’s stored for a long time, or exposed to ...