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  2. Shock value - Wikipedia

    en.wikipedia.org/wiki/Shock_value

    Shock advertising or shockvertising is a type of advertising generally regarded as one that "deliberately, rather than inadvertently, startles and offends its audience by violating norms for social values and personal ideals". [1]

  3. Shock advertising - Wikipedia

    en.wikipedia.org/wiki/Shock_advertising

    Shock advertising or shockvertising is a type of advertising that "deliberately, rather than inadvertently, startles and offends its audience by violating norms for social values and personal ideals". [1] It is the employment in advertising or public relations of "graphic imagery and blunt slogans to highlight" [2] a public policy issue, goods ...

  4. Positive and negative predictive values - Wikipedia

    en.wikipedia.org/wiki/Positive_and_negative...

    The negative predictive value is defined as: = + = where a "true negative" is the event that the test makes a negative prediction, and the subject has a negative result under the gold standard, and a "false negative" is the event that the test makes a negative prediction, and the subject has a positive result under the gold standard.

  5. Why you have COVID symptoms and a negative test: You ... - AOL

    www.aol.com/finance/why-covid-symptoms-negative...

    If you still test negative, wait 48 more hours and test for a final time. In both cases, if you’d rather not wait, you can obtain a PCR, or polymerase chain reaction, test at a doctor’s office

  6. How common are false-positive COVID tests? Experts weigh in.

    www.aol.com/lifestyle/common-false-positive...

    "Then, if you have no symptoms and you test negative, you're very likely good." But, like Adalja, Russo doesn't recommend testing for COVID-19 if you're symptom-free. "In the absence of symptoms ...

  7. You can still be contagious with COVID if you have a negative ...

    www.aol.com/news/still-contagious-covid-negative...

    If you have symptoms and test negative with an at-home rapid test, test again 48 hours later, the CDC advises. If you were exposed to COVID, do not have symptoms and test negative, test again 48 ...

  8. Advertising research - Wikipedia

    en.wikipedia.org/wiki/Advertising_research

    One example of this is a "dummy advertising vehicle test," in which a test Television Advertisement is shown with control ads in a controlled environment designed to simulate a commercial break on television. The test ad is embedded alongside either directly competitive advertising, or ads from non-competing product categories, depending on the ...

  9. Why you don't have to test negative to go to school or work ...

    www.aol.com/why-dont-test-negative-school...

    The Centers for Disease Control and Prevention earlier this year dropped its recommendation that adults stay at home for five days after a positive test, a controversial decision that elicited ...