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  2. Marketing of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Marketing_of_Apple_Inc.

    The marketing of Apple Inc. encompasses the company's advertising, distribution, and branding. After Steve Jobs returned to Apple in 1997, he made industrial design a key element of the company's branding strategy. Apple's public image has been shaped by several acclaimed advertisements made in partnership with TBWA\Chiat\Day, including 1984 ...

  3. Why Apple's Strategy for Artificial Intelligence Makes the ...

    www.aol.com/why-apples-strategy-artificial...

    Apple says its own Apple Intelligence, which will be available on iOS, is going to focus on "personal intelligence" and it will help prioritize notifications, manage meetings, and help improve ...

  4. Outline of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Outline_of_Apple_Inc.

    The following outline of Apple Inc. is a topical guide to the products, history, retail stores, corporate acquisitions, and personnel under the purview of the American multinational corporation: Apple Inc. was founded as Apple Computer Company on April 1, 1976, to produce and market Steve Wozniak 's Apple I personal computer.

  5. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    In strategic planning, it is important for managers to translate the overall strategy into goals and objectives. Goals are designed to inspire action and focus attention on specific desired outcomes. Objectives, on the other hand, are used to measure an organization's performance on specific dimensions, thereby providing the organization with ...

  6. Apple offers modest growth outlook after iPhone sales help ...

    www.aol.com/news/apple-beats-wall-street...

    Earnings of $1.64 per share, excluding a massive one-time tax charge in the European Union, topped analyst expectations of $1.60 per share. Fourth-quarter sales of Apple's iPhone, the company's ...

  7. It's a big week for Apple. Here's what to expect. - AOL

    www.aol.com/big-week-apple-heres-expect...

    Apple is gearing up for an eventful week. The company is expected to introduce software and hardware updates to its tech lineup, and it's scheduled to report earnings on Thursday. Greg Joswiak ...

  8. Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc.

    Apple Inc. is an American multinational corporation and technology company headquartered and incorporated in Cupertino, California, in Silicon Valley. It is best known for its consumer electronics, software, and services. Founded in 1976 as Apple Computer Company by Steve Jobs, Steve Wozniak and Ronald Wayne, the company was incorporated by ...

  9. Strategic planning - Wikipedia

    en.wikipedia.org/wiki/Strategic_planning

    Strategic planning is an organization 's process of defining its strategy or direction, and making decisions on allocating its resources to attain strategic goals. Furthermore, it may also extend to control mechanisms for guiding the implementation of the strategy. Strategic planning became prominent in corporations during the 1960s and remains ...