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  2. John Emory Powers - Wikipedia

    en.wikipedia.org/wiki/John_Emory_Powers

    In 1886, Powers became a freelance copywriter, and worked for other companies including MacBeth's Lamp Chimneys, Beecham's Pills, Vacuum Oil, Scott's Emulsion and Murphy Varnish. [7] [9] By the late 1890s, he was earning over $100 a day as a copywriter, [1] which is the equivalent of about $750,000 per annum in 2019 money. He had a strong ...

  3. The Gods of the Copybook Headings - Wikipedia

    en.wikipedia.org/wiki/The_Gods_of_the_Copybook...

    John C. Bogle described the poem as "beautifully captur[ing] the thinking of Schumpeter and Keynes", who espoused, respectively, "entrepreneurship" and "animal spirits": both ideas of the market place. [8] T. S. Eliot included the poem in his 1941 collection A Choice of Kipling's Verse.

  4. The Bedford Reader - Wikipedia

    en.wikipedia.org/wiki/The_Bedford_Reader

    The eleventh edition of the book is composed of over seventy essays, one short story, and one poem. It is divided into eleven sections by the various methods of development: narration , description, example, comparison and contrast , analysis, process analysis , classification , cause and effect , definition , argument and persuasion , along ...

  5. How To Become a Copywriter and Earn Money - AOL

    www.aol.com/finance/become-copywriter-earn-money...

    3. Practice Writing as You Build Your Portfolio. The next step is to practice the art of persuasive writing as you create your portfolio. Practicing is the only way to get better.

  6. Poetry analysis - Wikipedia

    en.wikipedia.org/wiki/Poetry_analysis

    Poetry analysis is the process of investigating the form of a poem, content, structural semiotics, and history in an informed way, with the aim of heightening one's own and others' understanding and appreciation of the work. [1] The words poem and poetry derive from the Greek poiēma (to make) and poieo (to create).

  7. Copywriting - Wikipedia

    en.wikipedia.org/wiki/Copywriting

    Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing.Copywriting is aimed at selling products or services. [1] The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.

  8. Robert Collier (author) - Wikipedia

    en.wikipedia.org/wiki/Robert_Collier_(author)

    The Robert Collier Letter Book is a collection of letters and copywriting techniques written by self-help author and publisher Robert Collier in the early 20th century. The book is considered a classic in the field of direct-response marketing and copywriting, and is still used as a reference by many modern marketers and copywriters.

  9. The Rime of the Ancient Mariner in popular culture - Wikipedia

    en.wikipedia.org/wiki/The_Rime_of_the_Ancient...

    Malvina Reynolds's song "The Albatross" is based on the poem and applies its moral to modern life. [15] David Bedford recorded a concept album The Rime of the Ancient Mariner in 1975. An experimental work, it consists of two parts of the poem set to music, and is similar in style to a dramatic reading of the poem. [citation needed]