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The Love Hearts label. Love Hearts are packaged and typically sold in tubular packs of 20 (which are in turn boxed in packs of 50 for wholesale). The packaging is a clear plastic wrap (twisted at both ends) wrapped in a paper label.
In 1933 the firm merged with a rival factory owner, David Dee, who specialised in fizzy compressed tablet sweets (although the company officially became Swizzels Matlow Ltd only in 1975). [ 4 ] In 1940 the Blitz forced their business to relocate northwards to a disused wick factory in New Mills , Derbyshire, where it remains.
Love Hearts or Shannens: Swizzels Matlow: Hard, fizzy, tablet-shaped sweets in a variety of fruit flavours featuring a short, love related message on one side of the sweet. PEZ: PEZ: Small rectangles made of candy that are put in PEZ dispensers. There are a wide variety of flavors. Ribbon candy: Various
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Necco produced the hearts year-round, but mixing of colors and packaging were ramped up beginning in September to meet the demand for the product at Valentine's Day. [2] Approximately 100,000 pounds (45,000 kg) of hearts were made per day, which sells out in about six weeks. [5] [7] The company produces 8 billion hearts per year. [2]
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