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Herzberg's theory challenged the assumption that "dissatisfaction was a result of an absence of factors giving rise to satisfaction". [7] Motivational factors will not necessarily lower motivation, but can be responsible for increasing motivation. These factors could involve job recognition, potential for promotion or even the work in itself. [6]
However, Herzberg added a new dimension to this theory by proposing a two-factor model of motivation, based on the notion that the presence of one set of job characteristics or incentives leads to worker satisfaction at work, while another and separate set of job characteristics leads to dissatisfaction at work. Thus, satisfaction and ...
Frederick Herzberg, an American psychologist, originally developed the concept of 'job enrichment' in 1968, in an article that he published on pioneering studies at AT&T. [1] The concept stemmed from Herzberg's motivator-hygiene theory , which is based on the premise that job attitude is a construct of two independent factors, namely job ...
For an organization to take full advantage of Herzberg's theory, they must design jobs in such a way that motivators are built in, and thus are intrinsically rewarding. While the Motivation–Hygiene Theory was the first to focus on job content, it has not been strongly supported through empirical studies. [4]
The development of the job characteristics model was largely stimulated by Frederick Herzberg's two factor theory (also known as motivator-hygiene theory). [2] Although Herzberg's theory was largely discredited, [15] the idea that intrinsic job factors impact motivation sparked an interest in the ways in which jobs could be enriched which ...
theory. For example, David M. Cutler and colleagues (2003) investigate whether or not the increase in caloric intake over time could be seen as simply a rational response to the lowered prices of food, in particular packaged snack foods, which are tempting to consume because they are convenient and require little time to prepare.
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Download as PDF; Printable version; ... Pages in category "Motivation theorists" The following 13 pages are in this category, out of 13 total. ... Frederick Herzberg ...