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Marc Oliver Opresnik (/ oʊ ˈ p r ɛ s n ɪ k / oh-PRESS-ik; [1] born September 27, 1969) is a German professor, scholar, author and researcher. He is a professor of business administration with focus on marketing at the Lübeck University of Applied Sciences in Germany and Chief Research Officer at Kotler Impact Inc., the organization founded by the American marketing professor Philip Kotler.
List of marketing and advertising authors. ... Print/export Download as PDF ... This list includes notable authors of books on marketing and/or advertising.
John Scott Armstrong (March 26, 1937 – September 28, 2023 [1]) was an author, forecasting and marketing expert, [2] [3] [4] and an Emeritus Professor of Marketing at the Wharton School of the University of Pennsylvania. Armstrong's research and writing in forecasting promote the ideas that in order to maximize accuracy, forecasting methods ...
# on spine Topic Author(s) UK print publication date Original publication Category 001: Classics: Mary Beard, John Henderson: 24 February 2000: 1995: Classical Studies 002: Music
Former Rep. Lee Zeldin, Trump's pick to lead the EPA, made $186,000 from paid op-eds and speeches. Some of those op-eds criticized climate policies and ESG. The former NY congressman also made ...
Check Out: 8 Must-Read Personal Finance Books of 2024 for a Fresh Start in 2025 Make a Spending and Savings Plan Once you have an exciting vision of your mid- or long-term goals, it’s time to ...
Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...
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