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United Biscuits (UB) is a British multinational food manufacturer, makers of McVitie's biscuits, Jacob's Cream Crackers, and Twiglets. The company was listed on the London Stock Exchange and was once a constituent of the FTSE 100 Index .
Between the late 1980s and early 1990s, Phileas Fogg snacks achieved a turnover of more than £30 million. In 1993, the brand was purchased by United Biscuits for £24 million. [3] [2] The four founders left after the sale [2] while United Biscuits made significant changes to the packaging and identity, precipitating a decline in popularity.
In May 2009, Jacobs ceased production of biscuits at its home in Tallaght, Dublin. [5] Production was moved to Portugal, Poland, the UK, France and Malta for cost reasons. [6] Some minor production remains in Ireland with Wafer biscuits made in County Donegal, Real Irish products in Drogheda and premium oat biscuits in Cork.
In September 2004 United Biscuits bought what was by then known as the Jacob's Biscuit Group for £240 million from Groupe Danone. [ 11 ] In 2017, the Peek Frean trademark was acquired by the great-great-grandson of Francis Hedley-Peek, the first Chairman of Peek Frean and the nephew of founder James Peek.
It became part of Cavenham Foods in 1964 until 1972, when it was sold to United Biscuits group, along with Cavenham's other biscuit brands Wright's Biscuits and Kemps for $10 million. [ 3 ] [ 6 ] [ 7 ] United Biscuits was sold by its private equity owners to the Turkish-based multinational Yıldız Holding in 2014; in 2016, all UB brands ...
Under United Biscuits McVitie's held a Royal Warrant from Queen Elizabeth II. The best-selling biscuit manufacturer in the United Kingdom, McVitie's produces Jaffa Cakes and popular biscuits such as chocolate digestives, Hobnobs, and Rich tea. In 2020, sales of McVitie's biscuits in the UK were more than five times the next two competitors. [4]
The Ashby-de-la-Zouch site won a Best Factory Award in 2004. [3] UB sold the company to the German company Intersnack in December 2012 for £500 million. [4] On 2 February 2022, it was reported KP Snacks supply chain was affected by a ransomware attack, which could last weeks. [5]
Without resolution of the dispute between United Biscuits (UK) and Fruitfield (Ireland) over the use of the Jacob's brand, the Irish company resumed production of the Club Milk bar. It returned to the original pattern of two biscuits joined by cocoa cream, and a thick covering of milk chocolate. Plain and wafer versions have also been produced.