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  2. Personal advertisement - Wikipedia

    en.wikipedia.org/wiki/Personal_advertisement

    Multiple aspects of 19th century society in England combined to make personal ads a viable alternative: the general confinement of women to "private life"; professions such as trade or the military, limiting both the time and social network to meet potential partners; remote locations with small populations; urban expansion that brought many people to the cities, where they were apart from the ...

  3. Pennysaver - Wikipedia

    en.wikipedia.org/wiki/Pennysaver

    A pennysaver (or free ads paper, Friday ad or shopper) is a free community periodical available in North America (typically weekly or monthly publications) that advertises items for sale. Frequently pennysavers are actually called The Pennysaver (variants include Penny Saver , Penny-saver , PennySaver ).

  4. Gender in advertising - Wikipedia

    en.wikipedia.org/wiki/Gender_in_advertising

    In Spanish and English advertising samples, women wear more suggestive and sexy clothing than men, and men are more fully dressed. In addition, narrators were more often male in English (male: 65.1%; female: 34.9%) and Spanish TV advertisements (male: 73.7%; female: 26.3%). The age of the protagonist has obvious gender division.

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  6. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    Online ads are delivered by an ad server. Examples of online advertising include contextual ads that appear on search engine results pages, banner ads, in pay per click text ads, rich media ads, Social network advertising, online classified advertising, advertising networks and e-mail marketing, including e-mail spam. [78]

  7. Newspaper display advertising - Wikipedia

    en.wikipedia.org/wiki/Newspaper_display_advertising

    In a modular system ad sizes are represented by the amount of the total page the ad takes up. For example 1/2 page, 1/4 page, 1/8 page, etc. This has been a popular system among many newspapers because it simplifies the layout process (i.e. less ad sizes to fit in newspaper) and makes pricing much easier for an advertiser to understand.

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  9. Exploitation of women in mass media - Wikipedia

    en.wikipedia.org/wiki/Exploitation_of_women_in...

    These roles show women as sexually submissive and men as sexually dominant. The ongoing objectification of women, furthered by men, encourages the "socialization of objectified body consciousness among women". [120] This socialized objectification is a cycling notion for women that continues throughout one's exposure to mass media products. [120]