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  2. List of corporate titles - Wikipedia

    en.wikipedia.org/wiki/List_of_corporate_titles

    Corporate titles or business titles are given to company and organization officials to show what job function, and seniority, a person has within an organisation. [1] The most senior roles, marked by signing authority, are often referred to as "C-level", "C-suite" or "CxO" positions because many of them start with the word "chief". [2]

  3. Chief marketing officer - Wikipedia

    en.wikipedia.org/wiki/Chief_marketing_officer

    A chief marketing officer (CMO), also called a chief brand officer (CBO), [1] [2] is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management , marketing communications (including advertising , promotions and public relations ), market research , product marketing ...

  4. Account executive - Wikipedia

    en.wikipedia.org/wiki/Account_executive

    Account executive is a role in sales, advertising, marketing, and finance involving intimate understanding of a client company's objectives and products and a professional capability to provide effective advice toward creation of successful promotional activities and strategies. [1]

  5. Corporate title - Wikipedia

    en.wikipedia.org/wiki/Corporate_title

    In other companies, a president is a different person, and the primary duties of the two positions are defined in the company's bylaws (or the laws of the governing legal jurisdiction). Many companies also have a CFO, a COO and other senior positions such as chief legal officer (CLO), chief strategy officer (CSO), chief marketing officer (CMO ...

  6. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...

  7. Staff and line - Wikipedia

    en.wikipedia.org/wiki/Staff_and_line

    A line function, also known as a line position, is that which is directly involved with meeting the organization's core goals and objectives. Typically, these functions are related to areas such as production and sales, marketing and service delivery. These functions are crucial for meeting the organisation’s primary objectives.

  8. Organizational chart - Wikipedia

    en.wikipedia.org/wiki/Organizational_chart

    An organizational chart, also called organigram, organogram, or organizational breakdown structure (OBS), is a diagram that shows the structure of an organization and the relationships and relative ranks of its parts and positions/jobs. The term is also used for similar diagrams, for example ones showing the different elements of a field of ...

  9. Chief commercial officer - Wikipedia

    en.wikipedia.org/wiki/Chief_commercial_officer

    As a corporate officer position, the CCO generally reports directly to the chief executive officer (CEO) and is primarily concerned with ensuring the integrated commercial success of an organization. The role typically must combine technical knowledge of the relevant field with strong marketing and business development skills. [1]

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