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Simmons Bank Arena has witnessed the creation of the vibrant development of an entertainment destination along both sides of the Arkansas River that brings together the twin cities of Little Rock and North Little Rock.
Simmons Bank Arena (previously Verizon Arena and Alltel Arena) is an 18,000-seat multi-purpose arena in North Little Rock, Arkansas, directly across the Arkansas River from downtown Little Rock. Opened in October 1999, it is the main entertainment venue serving Central Arkansas.
Simmons Bank Arena has witnessed the creation of the vibrant development of an entertainment destination along both sides of the Arkansas River that brings together the twin cities of Little Rock and North Little Rock.
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Simmons Bank Arena tickets and upcoming 2024 event schedule. Find details for Simmons Bank Arena in North Little Rock, AR, including venue info and seating charts.
The new arena was built in North Little Rock between East Broadway Street and East Washington Avenue near Interstate 30. The new arena was named Alltel Arena after the Alltel Corporation purchased the naming rights for $7 million.
When the building first opened it was known as Alltel Arena and in addition to hosting four Rock n’ Roll Hall of Famers within two months, it was also the home to a professional hockey team and NCAA basketball. The Little Rock Trojans basketball teams called the arena home from 1999 until 2005.
In my opinion, this antiquated arena should be bulldozed and Little Rock/NLR should build a modern venue in an area that has better access and better parking facilities.
Little Rock’s Alltel was the first to strike a naming rights deal, securing a 20-year contract for $7 million. In 2009, the name was changed to Verizon Arena after the telecommunications giant acquired Alltel for $28 billion.
Simmons Bank Arena is an 18,000-seat multi-purpose arena in North Little Rock, Arkansas, directly across the Arkansas River from downtown Little Rock. Opened in October 1999, it is the main entertainment venue serving the greater Little Rock area.