Search results
Results from the WOW.Com Content Network
The implicit-association test (IAT) is an assessment intended to detect subconscious associations between mental representations of objects in memory. [1] Its best-known application is the assessment of implicit stereotypes held by test subjects, such as associations between particular racial categories and stereotypes about those groups. [2]
You are free: to share – to copy, distribute and transmit the work; to remix – to adapt the work; Under the following conditions: attribution – You must give appropriate credit, provide a link to the license, and indicate if changes were made.
According to a meta-analysis of 17 implicit bias interventions, counterstereotype training is the most effective way to reduce implicit bias. [14] In the area of gender bias, techniques such as imagining powerful women, hearing their stories, and writing essays about them have been shown to reduce levels of implicit gender bias on the IAT. [15]
The implicit association test is a testing method designed by Anthony Greenwald, Debbie McGhee and Jordan Schwartz, and was first introduced in 1998. [2] The IAT measures the associative strength between categories (e.g. Bug, Flower) and attributes (e.g. Bad, Good) by having participants rapidly classify stimuli that represent the categories and attributes of interest on a computer. [3]
Unconscious bias or implicit bias The underlying attitudes and stereotypes that people unconsciously attribute to another person or group of people that affect how they understand and engage with them. Many researchers suggest that unconscious bias occurs automatically as the brain makes quick judgments based on past experiences and background ...
An implicit bias or implicit stereotype is the pre-reflective attribution of particular qualities by an individual to a member of some social out group. [1]Implicit stereotypes are thought to be shaped by experience and based on learned associations between particular qualities and social categories, including race and/or gender. [2]
The Implicit Relational Assessment Procedure (IRAP) is a computer-based psychological measure. It was heavily influenced by the implicit-association test , [ 1 ] and is one of several tasks referred to as indirect measures of implicit attitudes .
The bias can be mitigated by having managers find common ground with the employee, thus priming the manager to see the employee as part of their in-group. [10] Firms can also counter the bias through implicit bias training and by having hiring and promotions be a data and metrics driven process. [11]