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Heartland RV was founded in December 2003 by a group of RV industry veterans led by Brian Brady, formerly President and CEO of Damon Corp. [1] The company started production in March 2004 with a 5th wheel under the Landmark brand name which was introduced in December 2004 at the Louisville Show. [2]
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Fleetwood RV's origins date back to 1950, when John C. Crean formed Coach Specialties Company in southern California, as a maker of window blinds for travel trailers. [2] Around 1953, Crean renamed the company to Fleetwood Trailer Company, a name inspired by the automotive bodies incorporated into various Cadillac lines of automobiles . [ 2 ]
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But as RV sales skidded - shipments of travel trailers plunged nearly 40% last year as the health crisis eased, according to the RV Industry Association - Bowlus kept selling every trailer it ...
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