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2. Gillette - Wikipedia

   en.wikipedia.org/wiki/Gillette

   Gillette's original razor patent was due to expire in November 1921 and to stay ahead of an upcoming competition, the company introduced the New Improved Gillette Safety Razor in spring 1921 and switched to the razor and blades pricing structure the company is known for today. While the New Improved razor was sold for $5 (equivalent to $85 in ...

3. Gillette Mach3 - Wikipedia

   en.wikipedia.org/wiki/Gillette_Mach3

   Gillette budgeted $300 million for a two-year advertising campaign for the Mach3 razor. [9] [11] Gillette marketed the three blade design as allowing for a shave with less pressure to the skin and with fewer strokes, thereby reducing skin irritation. The Mach3 razor was released in North America during the last week of June 1998. [12]

4. Prime Day Sale on Gillette Blade Refills Will Save You Money ...

   www.aol.com/lifestyle/gillette-blade-refills-one...

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5. Razor and blades model - Wikipedia

   en.wikipedia.org/wiki/Razor_and_blades_model

   A razor with its attached blade. With the razor and blades model, the razor would be inexpensive but the blades would come at a significant cost. The razor and blades business model [1] is a business model in which one item is sold at a low price (or given away) in order to increase sales of a complementary good, such as consumable supplies.

6. Costco now sells its own razors — and it's terrible ... - AOL

   www.aol.com/article/finance/2018/05/14/costco...

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7. King C. Gillette - Wikipedia

   en.wikipedia.org/wiki/King_C._Gillette

   King Camp Gillette (January 5, 1855 – July 9, 1932) was an American businessman who invented a bestselling safety razor. [1] Gillette's innovation was the thin, inexpensive, disposable blade of stamped steel. [2] Gillette is often erroneously credited with inventing the so-called razor and blades business model in which razors are sold ...