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  2. Value-based pricing - Wikipedia

    en.wikipedia.org/wiki/Value-based_pricing

    Pricing confidence is an essential organizational characteristic which allows teams to sell the product confidently and believe in the price-worthy value of the product (Liozu et al., 2011). [19] Therefore, it is important that companies build up pricing confidence in a team, showing the team a better insight, creating more value from the product.

  3. Martingale pricing - Wikipedia

    en.wikipedia.org/wiki/Martingale_pricing

    Martingale pricing is a pricing approach based on the notions of martingale and risk neutrality. The martingale pricing approach is a cornerstone of modern quantitative finance and can be applied to a variety of derivatives contracts, e.g. options , futures , interest rate derivatives , credit derivatives , etc.

  4. Price override - Wikipedia

    en.wikipedia.org/wiki/Price_override

    A price override is a feature of a retail management system which allows an authorised person to change the automated price of a product or service, in order to apply a discount. [1] [2] Price overrides occur for a variety of reasons. One common reason is to discount damaged goods. Another is employee discount and discounts given to other ...

  5. Price optimization - Wikipedia

    en.wikipedia.org/wiki/Price_optimization

    Price optimization utilizes data analysis to predict the behavior of potential buyers to different prices of a product or service. Depending on the type of methodology being implemented, the analysis may leverage survey data (e.g. such as in a conjoint pricing analysis [7]) or raw data (e.g. such as in a behavioral analysis leveraging 'big data' [8] [9]).

  6. Risk-neutral measure - Wikipedia

    en.wikipedia.org/wiki/Risk-neutral_measure

    This is heavily used in the pricing of financial derivatives due to the fundamental theorem of asset pricing, which implies that in a complete market, a derivative's price is the discounted expected value of the future payoff under the unique risk-neutral measure. [1] Such a measure exists if and only if the market is arbitrage-free.

  7. Price war - Wikipedia

    en.wikipedia.org/wiki/Price_war

    A price war is a form of market competition in which companies within an industry engage in aggressive pricing activity "characterized by the repeated cutting of prices below those of competitors". [1] This leads to a vicious cycle, where each competitor attempts to match or undercut the price of the other. [2]

  8. Asymmetric price transmission - Wikipedia

    en.wikipedia.org/wiki/Asymmetric_price_transmission

    Asymmetric price transmission (sometimes abbreviated as APT and informally called "rockets and feathers" , also known as asymmetric cost pass-through) refers to pricing phenomenon occurring when downstream prices react in a different manner to upstream price changes, depending on the characteristics of upstream prices or changes in those prices.

  9. Random walk hypothesis - Wikipedia

    en.wikipedia.org/wiki/Random_walk_hypothesis

    The theory that stock prices move randomly was earlier proposed by Maurice Kendall in his 1953 paper, The Analysis of Economic Time Series, Part 1: Prices. [4] In 1993 in the Journal of Econometrics , K. Victor Chow and Karen C. Denning published a statistical tool (known as the Chow–Denning test) for checking whether a market follows the ...