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  2. Amusing Ourselves to Death - Wikipedia

    en.wikipedia.org/wiki/Amusing_Ourselves_to_Death

    Moreover, modern television commercials are not "a series of testable, logically ordered assertions" rationalizing consumer decisions, but "is a drama—a mythology, if you will—of handsome people" being driven to "near ecstasy by their good fortune" of possessing advertised goods or services.

  3. Sympathetic character - Wikipedia

    en.wikipedia.org/wiki/Sympathetic_character

    A sympathetic character is a fictional character in a story whom the writer expects the reader to identify with and care about, [1] if not admire. Protagonists , almost by definition, fit into the category of a sympathetic character; so, however, do many supporting characters and even antagonists .

  4. Note on Commercial Theatre - Wikipedia

    en.wikipedia.org/wiki/Note_on_Commercial_Theatre

    Hughes was a huge proponent of creating a separate black identity and art, hence the extreme antipathy within "Note on Commercial Theatre" to black culture being absorbed by whites. This is reflected in his use of an experimental form for his poem; there is a lack of rhyme scheme and no discernible rhythm to the lines.

  5. The Power of Sympathy - Wikipedia

    en.wikipedia.org/wiki/The_Power_of_Sympathy

    While the overly sympathetic characters do not survive the course of the novel, the rational characters do survive, suggesting that at the very least, a balance of sympathy and rational thinking (or the use of reason to overcome passion) are necessary for a productive, successful member of society.

  6. Visual semiotics - Wikipedia

    en.wikipedia.org/wiki/Visual_semiotics

    Shay Sayre has also looked at perfume advertising images and the visual rhetoric in Hungary's first free election television advertisements using semiotic analysis. Also using semiotics , Arthur Asa Berger has deconstructed the meaning of the "1984" commercial as well as programs such as Cheers and films such as Murder on the Orient Express.

  7. Sympathetic - Wikipedia

    en.wikipedia.org/wiki/Sympathetic

    Sympathetic nervous system, in neurology and neuroscience, a part of the autonomic nervous system; Sympathetic resonance, a harmonic phenomenon wherein a body responds to external vibrations; Sympathetic strings, in music theory, strings on a musical instrument that resonate without contact "Sympathetic", a song by Seether from Disclaimer II

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  9. Transfer (propaganda) - Wikipedia

    en.wikipedia.org/wiki/Transfer_(propaganda)

    Transfer is a technique used in propaganda and advertising.Also known as association, this is a technique of projecting positive or negative qualities (praise or blame) of a person, entity, object, or value (an individual, group, organization, nation, patriotism, etc.) to another in order to make the second more acceptable or to discredit it.