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  2. Social influence - Wikipedia

    en.wikipedia.org/wiki/Social_influence

    It is the most common and pervasive form of social influence. Social psychology research in conformity tends to distinguish between two varieties: informational conformity (also called social proof, or "internalization" in Kelman's terms ) and normative conformity ("compliance" in Kelman's terms). [4]

  3. Social norm - Wikipedia

    en.wikipedia.org/wiki/Social_norm

    Social influences are conceptualized in terms of the pressure that people perceive from important others to perform, or not to perform, a behavior. [65] Social Psychologist Icek Azjen theorized that subjective norms are determined by the strength of a given normative belief and further weighted by the significance of a social referent, as ...

  4. Social behavior - Wikipedia

    en.wikipedia.org/wiki/Social_behavior

    Social behavior is behavior among two or more organisms within the same species, and encompasses any behavior in which one member affects the other. This is due to an interaction among those members. [1] [2] Social behavior can be seen as similar to an exchange of goods, with the expectation that when you give, you will receive the same. [3]

  5. Social proof - Wikipedia

    en.wikipedia.org/wiki/Social_proof

    Social proof is used in ambiguous social situations where people are unable to determine the appropriate mode of behavior, and is driven by the assumption that the surrounding people possess more knowledge about the current situation. The effects of social influence can be seen in the tendency of

  6. Reciprocity (social psychology) - Wikipedia

    en.wikipedia.org/wiki/Reciprocity_(social...

    They separated them into different categories according to severity (minor, moderate, severe), activity type: if the action was the result of withholding a positive behavior, refusing to act, or the execution of a negative behavior (passive, balanced, active), and target (whether the behavior was reciprocated or displaced to another person).

  7. Normative social influence - Wikipedia

    en.wikipedia.org/wiki/Normative_social_influence

    Social norms refers to the unwritten rules that govern social behavior. [6] These are customary standards for behavior that are widely shared by members of a culture. [6] In many cases, normative social influence serves to promote social cohesion. When a majority of group members conform to social norms, the group generally becomes more stable.

  8. Social psychology - Wikipedia

    en.wikipedia.org/wiki/Social_psychology

    Social psychology is the scientific study of how thoughts, feelings, and behaviors are influenced by the actual, imagined, or implied presence of others. [1] Social psychologists typically explain human behavior as a result of the relationship between mental states and social situations, studying the social conditions under which thoughts, feelings, and behaviors occur, and how these variables ...

  9. Human behavior - Wikipedia

    en.wikipedia.org/wiki/Human_behavior

    Human social behavior is the behavior that considers other humans, including communication and cooperation. It is highly complex and structured, based on advanced theory of mind that allows humans to attribute thoughts and actions to one another. Through social behavior, humans have developed society and culture distinct from other animals. [10]