Search results
Results from the WOW.Com Content Network
Basil Ben Baldanza Jr. (December 3, 1961 – November 5, 2024) was an American business executive who was the chief executive officer and president of Spirit Airlines from 2005 to 2016, a period in which he led the transformation of the company into an ultra-low-cost carrier.
In January 2005, Ben Baldanza was hired as the President of Spirit, with the goal of making the company profitable. In 2006, following an investment by Indigo Partners, Baldanza was elevated to the CEO role and held the position for 10 years. This included a complete transformation of the business model and a public offering in 2011.
According to CEO Ben Baldanza, the company's "edgy, viral marketing" was so effective that Spirit was able to cut advertising expenses by 80% between 2006 and 2009.
For premium support please call: 800-290-4726 more ways to reach us
Ben Baldanza (1961–2024), American economist and airline executive. [56] Katharine Balfour (1921–1990), American actress. [57] Wade Barber (1944–2022), American lawyer. [58] Ady Barkan (1983–2023), American lawyer and political activist. [59] Marc Basnight (1947–2020), American politician. [60] Richard Beeman (1942–2016), American ...
On 5 January 2016, Fornaro was appointed CEO of Spirit Airlines, replacing Ben Baldanza. [7] In December 2017, it was announced that he would step down as CEO in January 2019 and be replaced by CFO Ted Christie. [8]
Help; Learn to edit; Community portal; Recent changes; Upload file; Special pages
Ben Baldanza – airline executive and former CEO of Spirit Airlines; Al-Waleed bin Talal – founder and president, Kingdom Holding Co; William J. Brodsky – chairman and chief executive officer of the Chicago Board Options Exchange; Stanley Chais (1926–2010) – investment advisor in the Madoff investment scandal; Dennis Crowley – co ...