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Horizontal and vertical market. The medicine industry is an example of a vertical market. A vertical market is a market in which vendors offer goods and services specific to an industry, trade, profession, or other group of customers with specialized needs. A horizontal market is a market in which a product or service meets the needs of a wide ...
Marketing. Horizontal integration is the process of a company increasing production of goods or services at the same level of the value chain, in the same industry. A company may do this via internal expansion or through mergers and acquisitions. [ 1][ 2][ 3] The process can lead to monopoly if a company captures the vast majority of the market ...
v. t. e. In economics, hyperinflation is a very high and typically accelerating inflation. It quickly erodes the real value of the local currency, as the prices of all goods increase. This causes people to minimize their holdings in that currency as they usually switch to more stable foreign currencies. [ 1]
Marketing. A target market, also known as serviceable obtainable market ( SOM ), is a group of customers within a business 's serviceable available market at which a business aims its marketing efforts and resources. A target market is a subset of the total market for a product or service. The target market typically consists of consumers who ...
BRICS is an intergovernmental organization comprising Brazil, Russia, India, China, South Africa, Iran, Egypt, Ethiopia, and the United Arab Emirates. Originally identified to highlight investment opportunities, [ 1] the grouping evolved into an actual geopolitical bloc, with their governments meeting annually at formal summits and coordinating ...
Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [ 1] It is an important component of business strategy [ 2] and a major factor in maintaining competitiveness. Market research helps to identify and analyze the needs of the market, the ...
The Shanghai Cooperation Organisation (SCO) is a Eurasian political, economic, international security and defence organization established by China and Russia in 2001. It is the world's largest regional organization in terms of geographic scope and population, covering approximately 80% of the area of Eurasia [3] and 40% of the world population.
The zipper system, also known as "vertical parity" or the "zebra system", [ 1][ 2] is an electoral mechanism intended to enforce gender parity in countries using party-list proportional representation with closed lists. It requires that parties alternate between candidates of either gender on their candidate lists, meaning that 50% of the ...