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A review bomb is an Internet phenomenon in which a large number of people or a few people with multiple accounts [1] post negative user reviews online in an attempt to harm the sales or popularity of a product, a service, or a business. [2]
A customer review is an evaluation of a product or service made by someone who has purchased and used, or had experience with, a product or service. Customer reviews are a form of customer feedback on electronic commerce and online shopping sites.
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User reviews might be compared to professional nonprofit reviews from a consumer organization, or to promotional reviews from an advertiser or company marketing a product. Growth of social media platforms has enabled the facilitation of interaction between consumers after a review has been placed on online communities such as blogs , internet ...
Review sites are generally supported by advertising. Some business review sites may also allow businesses to pay for enhanced listings, which do not affect the reviews and ratings. Product review sites may be supported by providing affiliate links to the websites that sell the reviewed items, which pay the site on a per-click or per-sale basis.
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The program has been met with criticism over the program's lack of transparency and the professionalism of its reviewers. [22] Kristen McLean, formerly of the Association of Booksellers for Children, commented that Amazon did not initially disclose that publishers paid to have their products included in the Vine program and that "Amazon is not specific about how many people are in the program ...