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The mainstream Ford line of cars grew substantially larger for 1957, a model which lasted through 1959. The Crown Victoria with its flashy chrome "basket handle" was no more, and the acrylic glass -roofed Crown Victoria Skyliner was replaced by a new model, the retracting-roof hardtop Skyliner .
Ford's 1957 Skyliner was the world's first retracting hardtop convertible to be truly mass-produced by a car company from the factory, coming close to 50,000 sales. Earlier, French car-maker Peugeot had offered several such models in the 1930s, with the help of a coachbuilding company, which sold only in very limited numbers.
Following the 1957 model year, the Mark II was discontinued, with the hand-built coupe replaced by a rebranded Lincoln. For 1969, Ford revived the Mark series chronology, debuting the (second) Continental Mark III coupe, leading to five successive generations, ending with the 1998 Lincoln Mark VIII coupe. Alongside its nameplate nomenclature ...
A look back in the Free Press archives to 1957 when Ford introduced the Edsel to fanfare. Carbuyers weren't impressed.
The first generation of the Ford Thunderbird is a two-seat convertible produced by Ford for the 1955 to the 1957 model years, the first 2-seat Ford since 1938. It was developed in response to the 1953 Motorama display at the New York Auto Show , which showed the Chevrolet Corvette .
The Mercury Turnpike Cruiser is a series of automobiles that were produced by the Mercury division of Ford for the 1957 and 1958 model years. Named to commemorate the creation of the Interstate Highway System, the Turnpike Cruiser was marketed as the flagship Mercury model line, slotted above the Montclair when Mercury was positioned upmarket to luxury status when Edsel was introduced in 1958.
The Ford Ranchero is a coupe utility that was produced by Ford between 1957 and 1979. Unlike a standard pickup truck, the Ranchero was adapted from a two-door station wagon platform that integrated the cab and cargo bed into the body. A total of 508,355 units were produced during the model's production run. [2]
Although the 1955–1957 Ford Thunderbird had proved successful (in comparison to the Chevrolet Corvette), Ford executives—particularly Robert McNamara—still felt its overall sales volume had room to improve. Market research suggested sales of the Thunderbird were limited by its two-seat configuration, making it unsuitable for families.