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Jockey International, Inc. is an American manufacturer and retailer of underwear, sleepwear, and sportswear for men, women, and children. The company is based in Kenosha, Wisconsin . Jockey invented the first men's Y-Front brief in 1934 and it is a recognized trademark in 120 countries.
The "seamless panties" line of Formfit was acquired in 1997 by Jockey International and sold under the label "Form-Fit". Many other brands have used the hyphenated word "Form-Fit" to describe various underwear lines. The term "Form-Fit" is not exclusive to the brand "Formfit" and has sometimes caused brand confusion.
Briefs (or a brief) are a type of short, form-fitting underwear and swimwear, as opposed to styles where material extends down the thighs. Briefs have various different styles, usually with a waistband attached to fabric that runs along the pelvis to the crotch and buttocks, and are worn by both men and women.
During the late 1970s and 1980s, Palmer was a spokesman and underwear model for Jockey brand men's briefs. He appeared in the company's national print and television advertisements as well as on billboards at Times Square in New York City and other major cities.
An underwear company conducted a survey asking men about intimate apparel, and the answers might reveal their strengths and weaknesses as leaders. What does your underwear say about your ...
“I told them I was an underwear model and I was going to L.A. to do numerous shoots,” the insurance executive says. “They wanted a guy my size and I just kept getting more popular and ...
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