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  2. Chief marketing officer - Wikipedia

    en.wikipedia.org/wiki/Chief_marketing_officer

    A chief marketing officer (CMO), also called a chief brand officer (CBO), [1] [2] is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management , marketing communications (including advertising , promotions and public relations ), market research , product marketing ...

  3. List of corporate titles - Wikipedia

    en.wikipedia.org/wiki/List_of_corporate_titles

    Corporate titles or business titles are given to company and organization officials to show what job function, and seniority, a person has within an organisation. [1] The most senior roles, marked by signing authority, are often referred to as "C-level", "C-suite" or "CxO" positions because many of them start with the word "chief". [2]

  4. Chief commercial officer - Wikipedia

    en.wikipedia.org/wiki/Chief_commercial_officer

    As a corporate officer position, the CCO generally reports directly to the chief executive officer (CEO) and is primarily concerned with ensuring the integrated commercial success of an organization. The role typically must combine technical knowledge of the relevant field with strong marketing and business development skills. [1]

  5. Fortune 500 companies are eliminating chief marketing officer ...

    www.aol.com/finance/fortune-500-companies...

    Fewer Fortune 500 companies have a standalone chief marketing officer as the role becomes more data-driven. ... distributing the job's functions to other senior leaders.

  6. Chief creative officer - Wikipedia

    en.wikipedia.org/wiki/Chief_creative_officer

    The title Chief Creative Officer (CCO) typically describes the highest-ranking position of a creative team within a media company. Depending on the type of company, this position may be responsible for the overall look and feel of marketing , media , and branding associated with the organization.

  7. Bozoma Saint John - Wikipedia

    en.wikipedia.org/wiki/Bozoma_Saint_John

    Bozoma "Boz" Saint John (née Arthur) is an American businessperson and marketing executive who was the chief marketing officer (CMO) at Netflix from 2020 to 2022. Previously, she served as chief brand officer (CBO) at Uber from 2017 to 2018, and CMO at Endeavor from 2018 to 2020.

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