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The launch was then delayed indefinitely on April 21, as the COVID-19 pandemic impacted the ability to produce the network's launch programming. [12] Magnolia Network went on with a four-part preview special that month, Magnolia Presents: A Look Back & A Look Ahead, which premiered on DIY Network to a total of 2.5 million viewers. [13]
The channel's brand and much of its foreign programming is licensed from its American namesake, Magnolia Network. The channel is a joint venture between HGTV Canada Inc., a subsidiary of Corus Entertainment (80.24% and managing partner) and Warner Bros. Discovery (who owns the remaining 19.76%).
Corus would launch other Scripps brands such as DIY Network (which would later be replaced, as in the U.S., by Magnolia Network) [14] and Cooking Channel, [15] and served as a Canadian launch partner for Discovery's streaming platform Discovery+. [16]
DIY Network is, appropriately, about to undergo a major makeover. Chip and Joanna Gaines, who rose to fame on HGTV's "Fixer Upper," are spearheading the newly-minted Magnolia channel, which will ...
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The new Magnolia Network TV show follows a father and his teenage daughter as they build one-of-a-kind creations together. It premieres on Tuesday, December 26. Chip and Joanna Gaines's Newest ...
On April 26, 2020, the soft launch of the cable channel Magnolia Network kicked off with a four-hour presentation on the DIY Network: Magnolia Presents: A Look Back & A Look Ahead. [26] Discovery Inc. announced that Fixer Upper would be revived as a launch program for Magnolia Network —a new channel overseen by the Gaineses that replaced HGTV ...
On August 28, Rogers announced its plans for how it will deploy the Warner Bros. Discovery factual brands: new specialty channels for the Discovery, Food Network, HGTV, ID, and Magnolia Network brands will launch on January 1, 2025, while content from Animal Planet, Cooking Channel, Motor Trend, OWN, and Science Channel will stream on Citytv+. [39]