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  2. Coca-Cola CEO points to 'cost-conscious' consumer despite ...

    www.aol.com/finance/coca-cola-ceo-points-cost...

    Coca-Cola has been able to raise the prices of its drinks amid higher inflation. The company reported a 10% increase in price/mix, a metric that incorporates price, product, and package size.

  3. The Biggest Risks Facing Coca-Cola

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    Coca-Cola (NYS: KO) is seemingly on top of the world. Its brand power is indisputable, and its global presence is massive. But increasingly fierce competition pops up and threatens the cola titan.

  4. Warren Buffett: Changing consumer habits are hitting Coca ...

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  5. The Coca-Cola Company - Wikipedia

    en.wikipedia.org/wiki/The_Coca-Cola_Company

    Coca-Cola sponsored the 1965 airing of the television special "A Charlie Brown Christmas". [163] Coca-Cola also sponsored the popular Fox singing-competition series American Idol from 2002 until 2014. [164] Coca-Cola was a sponsor of the nightly talk show on PBS, Charlie Rose in the US. [165]

  6. Subliminal stimuli - Wikipedia

    en.wikipedia.org/wiki/Subliminal_stimuli

    However, a meta analysis of many strong articles displaying effectiveness of subliminal messaging revealed its effects on actual consumer purchasing choices between two alternatives are not statistically significant; [8] subliminal messaging is only effective in behaviour in very specific present intentions and contexts, which means they do not ...

  7. Coca-Cola - Wikipedia

    en.wikipedia.org/wiki/Coca-Cola

    Coca-Cola (), or Coke, is a cola soft drink manufactured by the Coca-Cola Company.In 2013, Coke products were sold in over 200 countries and territories worldwide, with consumers drinking more than 1.8 billion company beverage servings each day. [1]

  8. Target audience - Wikipedia

    en.wikipedia.org/wiki/Target_audience

    The target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to the previously intended audience.In marketing and advertising, the target audience is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message.

  9. Coca-Cola products are ‘out of touch with the modern consumer ...

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