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In cognitive psychology, the word superiority effect (WSE) refers to the phenomenon that people have better recognition of letters presented within words as compared to isolated letters and to letters presented within nonword (orthographically illegal, unpronounceable letter array) strings. [1]
These effects are found for both visual [4] and auditory [5] stimuli in memory tasks. This means that of the many items in a memory set during serial memory processing, the first item and the last seem to be recalled faster and more accurately than the other items. These effects may exist if recall errors are due to serial position.
Where an item at the beginning of a list is more easily recalled. A form of serial position effect. See also recency effect and suffix effect. Processing difficulty effect: That information that takes longer to read and is thought about more (processed with more difficulty) is more easily remembered. [175] See also levels-of-processing effect.
Face superiority effect; ... Levels-of-processing effect; Martha Mitchell effect; Matthew effect; ... Serial position effect; Simon effect;
Allan Paivio's dual-coding theory is a basis of picture superiority effect. Paivio claims that pictures have advantages over words with regards to coding and retrieval of stored memory because pictures are coded more easily and can be retrieved from symbolic mode, while the dual coding process using words is more difficult for both coding and retrieval.
It predicts that single letters are identified faster and more accurately than many letters together, as in a word. However, this model was rejected because it cannot explain the word superiority effect, which states that readers can identify letters more quickly and accurately in the context of a word rather than in isolation.
The Levels of Processing model, created by Fergus I. M. Craik and Robert S. Lockhart in 1972, describes memory recall of stimuli as a function of the depth of mental processing. More analysis produce more elaborate and stronger memory than lower levels of processing. Depth of processing falls on a shallow to deep continuum.
A context effect is an aspect of cognitive psychology that describes the influence of environmental factors on one's perception of a stimulus. [1] The impact of context effects is considered to be part of top-down design. The concept is supported by the theoretical approach to perception known as constructive perception. Context effects can ...