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A lemon-mint Elf Bar branded as EBCreate. Unlike the Juul, which gained popularity throughout the late 2010s, Elf Bars have a colorful appearance.Many of them have fruity flavors like piña colada, strawberry mango, and lemon mint, and in 2023, the New York Times called Elf Bar the "vape du jour." [8] The aesthetic has been mimicked by similar products, such as Flum Pebble, Juicy Bar, Air Bar ...
Electronic cigarettes are marketed to smoking and non-smoking men, women, and children as being safer than cigarettes. [1] In the 2010s, large tobacco businesses accelerated their marketing spending on vape products, [2] [3] similar to the strategies traditional cigarette companies used in the 1950s and 1960s.
About 25% of 11-15 year olds of respondents in a UK survey stated buying e-cigarettes from vape shops, among those who vape and smoke. [106] The top destination to buy e-cigarettes in regular users of those 11–15 years of age was a vape shop, with 24% stating buying them from these shops. [107] Studies focused on vape shops are limited. [90]
Elfbar told the ASA that 70% of people threw away their single-use vapes because they did not know they were recyclable, and the aim of the ad was to encourage consumers to engage with recycling.
Unfortunately, it’s missing pages in its spell book.
An electronic cigarette (e-cigarette), or vape, [note 1] [1] is a device that simulates smoking. It consists of an atomizer, a power source such as a battery, and a container such as a cartridge or tank. Instead of smoke, the user inhales vapor. [2] As such, using an e-cigarette is often called "vaping". [3]
Due to low overall sales in the Europe and Middle East market, Juul announced in May 2020 that it will exit the market in Austria, Belgium, Portugal, France, and Spain. [146] Following a series of layoffs at Juul's German subsidiary, the company also stopped selling in Germany, [147] and in November 2020 announced it will also exit Ireland. [148]
Therapeutic vapes with a nicotine concentration of 20 mg/mL or less are available from a pharmacy to anyone 18 years or older subject to a pharmacists approval. Therapeutic vapes with a nicotine concentration greater than 20 mg/mL or for anyone under 18 require a prescription. [168] Australia is developing regulations on e-cigarettes. [169]