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Korean beauty companies have been leading the way for decades. Experts and ELLE editors reveal the best Korean makeup brands you should check out today. ... Missha’s skin care deserves a round ...
rom&nd. Founded by popular Korean beauty influencer Saeron Min (aka Gaek) in 2016, rom&nd is known for their high-performing cosmetics, which include a few products that have gained cult status in ...
Missha changed its brand identity at 2018, and its new brand essence is SIMPLE(including the meaning of true, bold, edge). [6] Based on the cumulative number of customers as of May 2020, MISSHA has around 10 million customers worldwide. [7] MISSHA has 32,829 stores around the world, most of which are located in Japan (23,000), as of May 2020. [7]
Korean beauty standards in the 21st century prize a youthful look and the appearance of moisture on the skin, which results in a preference for cremes over powders. K-beauty products are also more often designed for export, as a result of South Korea's history of import substitution industrialization. [27]
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The Face Shop (Korean: 더페이스샵) (stylized as THE FACE SHOP) is a South Korea–based skincare and cosmetics manufacturer, retailer and a franchise business. It is a subsidiary of LG Household & Health Care of LG Corporation. Its products include body, bath, skin care and make-up aimed at both women and men.
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